The hard truth
Roughly 53% of all website traffic still comes from organic search. Pretty design wins awards; SEO wins customers. The good news: technical SEO is a solved problem, but only if you build with it from day one rather than retrofitting it six months in.
The five things every BadeStudio site ships with
- Schema markup: Organization, LocalBusiness, FAQPage, Article and BreadcrumbList. Auto-generated from site config and content.
- Server-side rendered meta: title, description, canonical, hreflang, OG, Twitter Card. AI bots (GPTBot, PerplexityBot, ClaudeBot) read this without executing JavaScript.
- Sitemap + robots: generated at build time from your routes, sectors and blog. Submitted to Google Search Console at launch.
- Core Web Vitals "Good": LCP under 2.5s, INP under 200ms, CLS under 0.1. Measured on real UK devices, not desktop Lighthouse.
- Content briefs: Pro and Premium include keyword guidance and content outlines so the words on the page actually match what people search.
Why GEO and AEO are the new SEO
Google AI Overviews, ChatGPT search, Perplexity and Claude are sending real traffic now. AEO and GEO overlap with classical SEO but emphasise concise H2 summaries, inline citations and structured FAQs. Every BadeStudio site is built for both.
The bottom line
If you only invest in design, you're paying for a brochure. If you invest in design and SEO, you're paying for a sales channel that compounds.
Related: SEO-optimised websites from BadeStudio or see how much a UK website costs.
